Just Love Gardening
14-10-09, 12:36 AM
Getting new customers for nothing
I have been working in my business for seven years and have worked very hard building up my client base, spending up to a third of my time chasing new customers. A few years ago I set up my internet site http://www.justlovegardening.net/ and was hoping to get new clients that way. The problem with my internet site was, if I want more customers I needed more internet traffic. After many hours of researching and listening to so called internet experts, the only way I was told to get more traffic, was pay per click like Google. In theory pay per click works, although the cost made it totally uneconomical for my lawn business. Even when pay per click visitors came, I still could not figure a way to convert them to lawn clients without offering silly discounts or giveaways. I just didn’t know who my internet site visitors were, so it was pretty much a waste of time and money.
Now the good news that all businesses want.
I found a free way of getting internet traffic to my site, and the big thing is, it is also a way of collecting my internet visitor’s details, so I can contact then to discuss what they want in the way of lawn care. It’s like set and forget, because when I want more customers I just make more free internet traffic.
How I did it.
I was doing a Google search for “Star Cities International” and found this free SMS promotion I put on my website, I think it is called Richleads, but you find it by the search I did.
If you have the term free as a keyword and you have a free service on your website, search engines pick this up and your site will be featured in the search results on the main part of the Google page. Free is one of the most searched words on the internet, and having free SMS is very popular. Put these key words together with all the words that relate to my lawn business, you get more traffic and more people interested in lawns. The best part is people have to register through my website to get the free SMS service and I get their contact details to follow them up.
Now, simply do what is described in the above, click on the Home & Garden category, or what category best suits you, choose a promotion suitable for your own site, fill out your details and you will receive your promotions for approval and once approved you will receive an email with the code to put anywhere on your internet site.
So far I am happy with the early results, mainly because it hasn’t cost a cent.
I have been working in my business for seven years and have worked very hard building up my client base, spending up to a third of my time chasing new customers. A few years ago I set up my internet site http://www.justlovegardening.net/ and was hoping to get new clients that way. The problem with my internet site was, if I want more customers I needed more internet traffic. After many hours of researching and listening to so called internet experts, the only way I was told to get more traffic, was pay per click like Google. In theory pay per click works, although the cost made it totally uneconomical for my lawn business. Even when pay per click visitors came, I still could not figure a way to convert them to lawn clients without offering silly discounts or giveaways. I just didn’t know who my internet site visitors were, so it was pretty much a waste of time and money.
Now the good news that all businesses want.
I found a free way of getting internet traffic to my site, and the big thing is, it is also a way of collecting my internet visitor’s details, so I can contact then to discuss what they want in the way of lawn care. It’s like set and forget, because when I want more customers I just make more free internet traffic.
How I did it.
I was doing a Google search for “Star Cities International” and found this free SMS promotion I put on my website, I think it is called Richleads, but you find it by the search I did.
If you have the term free as a keyword and you have a free service on your website, search engines pick this up and your site will be featured in the search results on the main part of the Google page. Free is one of the most searched words on the internet, and having free SMS is very popular. Put these key words together with all the words that relate to my lawn business, you get more traffic and more people interested in lawns. The best part is people have to register through my website to get the free SMS service and I get their contact details to follow them up.
Now, simply do what is described in the above, click on the Home & Garden category, or what category best suits you, choose a promotion suitable for your own site, fill out your details and you will receive your promotions for approval and once approved you will receive an email with the code to put anywhere on your internet site.
So far I am happy with the early results, mainly because it hasn’t cost a cent.